ScalingXchange

Building a call to action from the Global South
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Launched in 2020, scalingXchange serves as a platform for researchers and innovators across the Global South to share scaling experiences and strategies. Persona shaped the brand identity and created a user-friendly, multi-language website, designed to inspire collaboration and foster meaningful discussions on scaling impact globally.

Industry: international development
Services: Branding. digital. web design

Promoting engagement

With a content-driven community of researchers in mind, Persona designed new visual identity and multi language website for the scalingxchange. The main focus: to promote engagement and encourage discussion among researchers and innovators all over the world.

scalingxchange.org

Facilitating collaboration

Designed with a clear structure, intuitive navigation and improved readability, the new website offers a call-to-action — a list of eight actions to improve how funders, development agencies, researchers and innovators can work together to scale impact.

In order to invite further engagement, a Responses section collects and presents examples of how others around the world are responding to the call to action.

Scaling social impact— IDRC, Scaling Science

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